top of page

Juice Brand

2018

Launch Date: January 1st, 2023

Mission: The campaign “Find What You’ve Been Missing” takes on a new spin to solving the client’s objectives. It will reach ages 24-34 by only using nontraditional media with an allocated budget of $5 million for one fiscal year. There is a second part to the campaign that expands to a $10 million budget.

Tai Pei

2017

Launch Date: January 1st, 2022

Mission: Tai Pei’s new campaign, “Savor Your 6 Minutes” entails all media to reach the target audience, millennials. It focuses on what can be accomplished in the 6 minutes it takes to heat up a Tai Pei frozen meal. Check out the written book to see how we utilized our research to come up with our creative concept.

Tai Pei

2017

Launch Date: January 1st, 2021

Mission: Tai Pei’s creative campaign, “6 Minutes to Save the World” focuses on creative strategy to reach the target audience aged 18-25. This campaign highlights the benefits of choosing Tai Pei over other frozen food brands. Check out the written book to see how we used research to come up with our creative strategy.

Barq's Root Beer

2017

Launch Date: January 1st, 2020

Mission: Barq’s new campaign, “Love Your Roots” emphasizes the cultural ties Barq’s Root Beer has to Louisiana. This campaign drives relevancy to the target audience by focusing on ‘loving your roots’ or, where you come from.

CheckIT 

2016

Launch Date: January 1st, 2019

Mission: CheckIT is a new app designed to make living with strangers easier and more comfortable. The product's new creative campaign "CheckIT Before You WreckIT" will raise awareness of the new product using both traditional and non-traditional media. 

bottom of page